You can listen to the entire book for free on The Game Podcast (Spotify) or via the Acquisition.com Audiobooks page .
Contacting people you already know (friends, family, past customers). 100m leads pdf by alex hormozi link
It should be so valuable that you could charge for it. 3. The "Rule of 100" You can listen to the entire book for
To get "engaged leads"—people who actually show interest—Hormozi suggests creating a . 100 cold calls
Once the "Core Four" are optimized, you scale further by leveraging other people: Encouraging referrals. Employees: Building an internal outbound team. Agencies: Outsourcing specific advertising channels.
Perform every day (e.g., 100 cold calls, 100 minutes of content creation, or $100 in ad spend) for 100 consecutive days . 4. Scaling with Lead-Getters