: In Moscow, physical access is often through curated spaces that align with the brand’s edgy, minimalist vibe.

: A signature floor-length piece available in high-quality smooth silk. It is a staple of the brand's "exclusive" identity, often seen in classic black or stark white.

: Part of the "PE25" and "PE26" series, these cardigans focus on oversized silhouettes and natural grey tones, emphasizing a "quiet luxury" aesthetic. Why "Exclusive"?

The number "26" or "269" often appears in the brand's article numbers (SKUs). For instance, the and Moskvichka dresses frequently feature the "PE26" prefix in their product codes. In the context of "Pervmom Exclusive," this typically denotes a special drop or a specific aesthetic line favored by the "Pervmom" community—a loyal fanbase that follows the brand’s unique vision of modern femininity. Key Pieces in the Exclusive Line